As the world’s leading PPC platform, it’s not surprising to hear about a Google Ads promo code. In this article, we’ll go over the advantages of having a Google Ads promo code for both shoppers and advertisers.
What exactly is a Google Ads Promo Code?
A Google Ads promo code is a computer-generated code that provides shoppers with discounts on purchases when they enter it at the checkout. Additionally, it provides advertisers with free credit to use toward their Google Ads account.
These codes apply to accounts rather than campaigns. Their primary purpose is to entice new advertisers to try Google Ads. They can experiment with paid advertising with Google to see if they benefit from the services before committing to a larger budget.
When the advertiser has spent a certain amount of money, the promo codes are only used. This ensures that they are dedicated advertisers with an interest in paid search advertising.
How Can Advertisers Obtain a Google Ads Promo Code?
As a special offer, Google distributes promotional codes. Advertisers cannot request promo codes on their own. However, if you are from a specific country, such as the United States, you can request a promo code from Google, but there is no guarantee that you will receive the code. It all depends on Google, and once you receive a promo code, you cannot request it again from the same email address.
These codes and offers are sent by Google via postal mail, email, or directly from Google’s partners. The majority of promo codes required advertisers to meet certain criteria before the credit was applied to their accounts. Furthermore, most promotional codes are given to new advertisers with new accounts in order to encourage them to expand their reach.
How Can Existing Advertisers Make Use of These Coupon Codes?
As previously stated, these codes are provided by Google and its partners in order to encourage new advertisers to begin using Google Ads. The majority of promo codes are distributed to advertisers with accounts that are no more than 21 days old.
However, if the advertiser wants to see if they’re eligible for the code, they must first check the offer’s details for account age limits.
What Are Google Ads Promo Codes and How Do They Work?
Advertisers must meet certain requirements before they are eligible for the credit. Once an advertiser receives the promo code, they must review the “Terms and Conditions” to ensure that their account is eligible.
For example, if Google offers a promo code such as “spend $100 and get $200,” an advertiser must enter the promo code within the time frame specified (usually within 14 days of creating their account) and gain at least $100 in account clicks after entering the code.
They may notice a $200 credit appear in their account within five days of accruing the $100.
Where Can I Enter the Promotional Code and View the Credit?
When Google sends you the promo code, enter it on the promotional code management page in your account. You can find this account by taking the following steps:
- Choose “Tools and Settings” from the top navigation bar of Google Ads.
- Under the Billing section, select “Billing Settings.”
- Choose “Promotional Codes.”
- Enter your promo code where it says “XXXXX-XXXXX-XXXXX-XXXXXXXXXXXXXXXXXXXXXXXXXXXXXXX Enter the promo code exactly as it appears, including all capitals and dashes.
- Once you’ve used it, you’ll see a progress bar for your current codes on your “Active Promotions” card.
- Any completed or expired promotions can be found on the “Completed Promotions” card, which you will see after entering the code.
Can Promo Codes Be Distributed to Other Advertisers?
The short answer is no.
No, you cannot share promotional codes.
Advertisers are not permitted to share the same promo code with other accounts, and promo codes can only be entered and used once. If your promo code hasn’t been used yet, review the terms that came with it to refresh your memory on the specifics of your offer.
Is it possible to get another Google Ads promo code after I’ve used the last one?
If you’ve recently received a promo credit, your account will not be eligible for another. While some promo codes can be entered immediately after earning a previous credit, there is usually a minimum time between credits.
Read the offer details for your promotional code to determine how long you must wait before entering a new promo code.
Payment Methods and Coupon Codes
The way your promo codes work is determined by the payment method you use.
Automatic Payment (Post-pay) – Once your ads run, Google will charge your payment method automatically. You will receive the credit once the account spends the required amount for the offer.
For example, “Spend $100 and get $200” promotions require the advertiser to spend at least $100 in order to receive the $200 account credit.
Manual Payment (Pre-pay) – This system requires you to pay before your advertisements go live. Then, as your ads run and you begin to incur costs, your payment credit will diminish. If you use a manual payment method, you may need to add funds to your account before you can run your ads.
Assume the promotion is “Spend $100, get $200 free.” As the advertiser, you must deposit at least $100 into your account before you can spend the $100 required to receive the $200 credit.
Monthly Invoicing – If you use monthly invoicing, you’ll need to enter the promo code after you’ve set up your account for this invoicing system. The credit will then appear on your transaction history page once the account meets the offer requirements. Unused promotional credit will be carried over to the following month. While the credit will increase your budget, you will only be charged for the amount you initially set.
Assume you set a budget of $200 and received a $100 promotional offer. Your new budget will be $300, but you will only be charged $200 because the promotion will cover the extra $100. If your budget expires without having used up all of your credit, the balance will be carried over to the next activated budget.
Can Ads Be Used After The Code Is Applied?
Many advertisers wonder if their ads can still be used after the promotional code has been used up. The answer is dependent on the payment method you use.
If you use an automatic payment method, your ad will continue to run regardless of whether your code has been used up, and will continue to run until you stop it. Any additional clicks will be charged in this case.
However, if you use a manual payment method, your ads will stop appearing as soon as your code is depleted.
How Can I Stop Spending More Money Than What My Google Ads Promo Code Provides?
Entering the end date through your campaign settings is the best way to avoid spending more money than your promotion.
For example, if your promotional code is “spend $100 and receive $200,” and you want your ad to stop showing after the couple code expires, simply divide the total coupon value ($100 + $200 = $300) by your campaign’s daily budget. If your daily campaign budget is $15, the number of days your campaign will run is as follows:
$300/$15 equals 20 days
Make your promotion’s end date 20 days after it begins. After the promotion has ended, you can evaluate how well your ad worked for you.
Are I Eligible for Promotional Offers in a Different Country as an Advertiser?
Your billing address must correspond to the region or country specified in the offer’s details. In other words, if the offer is only available to residents of the United States and your address is in Canada, you are ineligible.
Can I get a refund if I still have money in my promo code after I cancel my account?
When advertisers cancel their accounts, they are unable to refund any money that has remained in their promotional code. This is due to the fact that promotional codes are only used for advertising purposes.
You can, however, refund any money left over in your account from previous payments. These refunds will be credited to the credit card or bank account that is linked to your account.
Can I get a discount code for Google Shopping Campaigns?
Yes, Google offers merchants promo codes for shopping campaigns that can be used to promote your eCommerce business. You can learn how to get a Google Shopping promo code here.
If Your Coupon Code Isn’t Working
If your Google Ads promo code isn’t working, double-check that you’ve entered it correctly. Pay close attention to capital and lowercase letters, and double-check the terms and conditions to make sure the promo code hasn’t expired.
What exactly is a Google Ads Promotion Code? A Google Ads promo code is a computer-generated code that provides shoppers with discounts on purchases when they enter it at the checkout. Additionally, it provides advertisers with free credit to use toward their Google Ads account. These codes apply to accounts rather than campaigns.
A promotional code is a code that retailers provide to customers in order for them to receive a discount when purchasing products online. The website contains hundreds of voucher codes and promotional codes, allowing you to save money right away.
When you spend $25, you will receive a $100 Google voucher credit. This offer is only available to new Google Ads users. You must apply for the loan within 14 days of creating your Google Ads account.
A genuine coupon will always come from a genuine source. Scam coupons may appear real on Facebook or in your email, but they will not come from a company’s official social media page, website, or email account. … The account is not legitimate if it does not match the coupon source.